You're A Winner (By Design!)


By SJS Founder & CEO Scott Savage

When you find yourself at your family get-together, or football watching party, and the conversation switches from football, to the kids, grandkids, and golf, to the inevitable subject of the stock market – we want you to know that SJS Investment Services has your back.

When “Cousin Eddie” starts boasting about the killing he made in his Apple or Tyson Foods stocks last year, while conveniently saying nothing about the “hit” his portfolio took on cannabis stocks, recognize you could be just as much the bragger, although you may not even realize it. How so? Well, your MarketPlus Investing® portfolio held this year’s big winners, too.(1) And not just one or two, like Eddie, but all of them. Yes, that’s right – all of them. In fact, as of November 30, 2019, you owned every one of the top 20 performing stocks in the S&P 500 Index in the institutional quality mutual funds that make up your MarketPlus equity portfolio.(2)

Interestingly, the likelihood of Eddie, you, or most people “picking” these individual stock winners in advance out of the pool of 500 stocks, let alone picking all of them, is virtually zero. Some of the 2019 S&P winners listed in the “Top 20 U.S. Equity Performers of the Year” article as of November 30 are quite surprising, such as Xerox Holdings, up 97%, and Chipotle Mexican Grill, up 88%. Others are a little obscure, like COTY, a multinational cosmetics company, which was up 76%, and Copart, Inc., a company that offers online vehicle auctions around the globe, up 86%.(2)

So how can you get in on these winners even before the stock market recognizes them? By implementing the first tenet of MarketPlus Investing: broad diversification.(3) It’s an intentional part of the design of your portfolio to hold most, if not all, of the top-performing stocks found in indexes like the S&P 500. There’s a lot of science behind our proprietary portfolio strategy that puts the “plus” in MarketPlus – and allows you to tell Cousin Eddie a thing or two.

Admittedly, MarketPlus strategies will hold losing, or even the bottom-performing, stock positions as well. But that is part of the strength of the strategy: any given “up year” in the markets is usually driven by a select number of winners. And, as shown in the graph above, the winners will outweigh the losers in an “up year” and provide relative benefit to your holdings even during a “down year.”(4) Holding the winners – even when balanced by some losers – is what we believe to be the key to successful investing for the long-term. And your MarketPlus Investing strategy will hold most of the winners, year in and year out, by design.

So, as we look ahead into 2020, we’ll keep our focus on the numbers and the science. You can have a glass of New Year’s cheer while you high-five Eddie and tell him how great it is to know your portfolio was designed to hold all of the 2019 S&P winners. And you can feel free to emphasize ALL.


Important Disclosure Information & Sources:

(1) Stock positions held indirectly through institutional class mutual funds.

(2) Financial Advisor Magazine, “Top 20 U.S. Equity Performers of the Year,” 12/11/2019, Raymond Fazzi. Securities cross-referenced with mutual fund equity holdings as held in MarketPlus Investing® strategies.

(3) Diversification does not eliminate the risk of market losses. Past performance is no guarantee of future results.

(4) Dimensional Fund Advisors, “Study of Total Market vs. Excluding Top 10% vs. Excluding Top 25%, Performance 1994-2018,” May 2019.


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